House style: Yellow, Red, white and black are all bold and interesting colours that compliment eachother to stand out.
Use of pictures: There are 2 pictures on the contents pages they are both big and stand out from the page. They are quite revealing which reflects on the content of the magazine.
The logo: The logo is just the main title FHM it is put in the corners of the contents pages, it is bolf although small it still stands out.
Variety of articles: The first page of the contents has the main articles and the seconds page has the regular pages on, so the first page would include 'on the cover' items which would make it easy for the reader to find what they want.
Language: Most of the description under the headings have questions which involves the reader more and makes the audience feel more comfortable.
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